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  • Careers | Telmar France - the FUTURE of Media Planning
    Telmar for MEDIA SELLERS Contact javset Media Planning Home Careers Join an Innovative Media Software company Telmar s media experts and software developers have been creating the future of media planning for over 40 years Our team focuses on providing new solutions for new media environments traditional social or the next media Whether you want to work in Beijing New York City Paris or one of our other global locations you will have the opportunity to work with the media industry from a 360⁰ perspective Telmar remains the only completely data and media neutral advertising software provider of its kind allowing Telmar team members the ability to touch all sectors of the media business raise and answer important questions and create software solutions that even make the folks at Google applaud true story Whether you love working with software media survey data information technology or are motivated by the satisfaction of solving client problems Telmar provides an exciting place to put your skills into the marketplace and fast As the face of media changes so do the needs of our 10 000 worldwide clients New media research problems surface daily and require new software Join our team and help us meet the challenges that a changing media landscape presents Do you want 360⁰ experience We don t call it a job we call it living the future Please fill in the form below or send resume or curriculum vitae to careers telmar com denotes required field Name E Mail Address Choose an area of interest Software Developer Media Research Professional Client Service Specialist Account Management Data Management Specialist Sales Finance Administrative Operations Corporate Information Technology Marketing PR Tell us a little bit about yourself Enter Verification code below WORLD HEADQUARTERS Telmar Group Inc 711 Third Avenue 15th floor New York

    Original URL path: http://www.telmar.fr/careers (2015-12-30)
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  • Telmar News | Telmar France - the FUTURE of Media Planning
    Audit Bureau TAB s Eyes On Data TAB Eyes On Data Allows Planners to Compare and Combine Outdoor Media Market by Market with Other Media NEW YORK BUSINESS WIRE Telmar a global supplier of advertising media information software and services announced today the full integration of the Traffic Audit Bureau s TAB Eyes On Data into its suite of media planning services Telmar s integration of Eyes On data allows advertisers planners and buyers the opportunity to fully realize the impact of outdoor advertising Using the Eyes On Data in Telmar systems clients can use traditional media metrics such as reach average frequency TRPS and compare cost efficiencies using CPMs and CPPs These industry standard measurements for Out of Home facilitate bringing outdoor into the media mix Telmar is the first to apply science to the TAB s site level data and adapt it into a media planning system that is fully compatible with all other media platforms said Stanley Federman CEO Telmar We re delighted to provide media owners and buyers alike with a system to properly integrate this powerful media Before the Eyes On metrics Outdoor as a category struggled with measurement now it is a level playing field Media planners have always been challenged by a lack of standardized measurement when integrating OOH into multi media campaigns said Andrew Marcus VP Research for Clear Channel Outdoor Telmar recognized the need to put OOH in terms consistent with the advertising media industry In order for operators to provide their clients with plans that fully integrate OOH they needed fully compatible metrics In partnership with MRI GFK Eurisco Telmar worked on the initial TAB Eyes On ratings which improved the way previous metric systems measured audiences likely to see an outdoor ad with rich demographic and ethnographic data Telmar brought data from a variety of sources including recorded pedestrian traffic circulation and travel surveys together and applied a scientific method to the raw data About Telmar Telmar is a world wide leading supplier of advertising and media information software and services Telmar s 10 000 users across 85 countries include many of the world s leading advertising agencies publishers broadcasters and advertisers For advertisers and advertising agencies Telmar provides software for survey analysis data integration media planning and optimization and more For publishers and broadcasters Telmar offers the ability to collect store and manage media research for revenue management and optimization Telmar has offices around the world including and is headquartered in New York City New York For more information on Telmar and its international services please visit www Telmar com Contact G S Schwartz Co Inc Jared M Kreiner Rachel Honig 212 725 4500 jkreiner schwartz com Telmar s First Client in Cameroon Telmar has the pleasure of welcoming IMPACT MEDIA While Telmar has had clients in Africa for 25 years including South Africa Zimbabwe Nigeria and Kenya IMPACT MEDIA is the Company s first francophone African client As such they will be served by Telmar s Paris

    Original URL path: http://www.telmar.fr/category/telmar-news (2015-12-30)
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  • Multimedia Advertising Software | Telmar France - the FUTURE of Media Planning
    South Africa Spain St Kitts and Nevis St Lucia Sweden Switzerland Syria Taiwan Tanzania Thailand Togo Trinidad and Tobago Turkey Uganda Ukraine United Arab Emirates United Kingdom United States Venezuela Worldwide About Telmar Telmar for MARKETERS AND AGENCIES Telmar for MEDIA SELLERS Contact javset Media Planning Home Products and Services for Marketers Agencies Multimedia Advertising Software Multimedia Advertising Software Suite Why plan one media at a time when you can plan them all at once For agencies or markets with media data from several sources Telmar s Multibasing and All Media Planning Suite provide an easy way to look at all media side by side Users can See overall reach and frequency across all media Optimize Graphical results For clients with no syndicated data Telmar has a variety of mixing tools that allows users to enter media information by hand for a particular target This data can be mixed or optimized AdPlus Multi media planning MediaMix Combines different media for a reach frequency MediaPlanner Respondent based media planning Multibasing Data integration technique Featured Product Quantum Powered by CUENDE Infometrics S A Telmar s Quantum Outdoor An OOH tool for Operators Read More Mathieu Floirat Appointed Regional Manager for Telmar Continental

    Original URL path: http://www.telmar.fr/products-for-marketers-agencies/multimedia (2015-12-30)
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  • Revenue Management Software Suite | Telmar France - the FUTURE of Media Planning
    better understand the value of each sales unit i e break spot billboard banner etc and each client They can forecast demand set rates based on concrete data review client profitability increase capacity and indentify appropriate properties for overbooking The concept of Revenue Management is simple just as seats are perishable on plane so are seconds on a station or even banner space on the first page of a website With Revenue Management tools Sales Houses representing any media can save time reduce costs maximize revenue optimize space consumption free overall advertising capacity reduce operational costs and improve the service quality provided by the Sales House to the Media Buyer Media owners can use the systems to their benefit in both strong and weak economies to predict and maximize revenue Revenue Management solutions serve Sales Houses at above and under capacity Clients have saved up to 50 of employee time increased their revenue by 5 or more and saved up to 25 of airtime through more efficient spot placement Clients can either purchase single products and build up over time or start with a complete Revenue Management solution The Revenue Management team has an average of 10 years experience working in the sector With a simple audit you could know by the end of the month how much our Yield Solutions could increase your revenues capacity and sales team effectiveness Adloc Enables stations to solve media buyer requests in a way that saves time maximizes revenue optimizes space and frees overall capacity Deal Pilot Deal Pilot assists with commercial negotiations by segmenting and analyzing clients down to a very granular level Users simulate sales conditions ensuring salespeople conduct profitable negotiations Forecast Optimization Tool that enables users to see a future snapshot of probable client behavior Knowledge Base Collects historical booking

    Original URL path: http://www.telmar.fr/products-for-media-sellers/revenue-management?cat=revenue&type=seller (2015-12-30)
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  • Crosstabbing | Telmar France - the FUTURE of Media Planning
    Tanzania Thailand Togo Trinidad and Tobago Turkey Uganda Ukraine United Arab Emirates United Kingdom United States Venezuela Worldwide About Telmar Telmar for MARKETERS AND AGENCIES Telmar for MEDIA SELLERS Contact javset Media Planning Home Products and Services for Marketers Agencies Crosstabbing Crosstabbing and Segmentation Analysis In order to effectively sell ad space media owners must understand who consumes the medium how much and how often They also must demonstrate to buyers that they understand their target audience TNT Crosstab allows users to explore studies from many different angles Find out how many cans of soda were consumed last year or understand how Mom s see the world differently Telmar tools make this simple and easy even for the most basic of users Expert staff remain available to answer questions Professional research companies measure most major media properties For media not yet measured owners still have several options They can create prototypes of media using other existing vehicles or two load a proprietary study Telmar currently loads over 4000 media studies for Crosstabbing and segmentation and constantly adds new syndicated proprietary studies TNT Crosstabulation analysis tool Featured Product Quantum Powered by CUENDE Infometrics S A Telmar s Quantum Outdoor An OOH

    Original URL path: http://www.telmar.fr/products-for-marketers-agencies/crosstabbing?cat=crosstab&type=seller (2015-12-30)
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  • Segmentation Analysis | Telmar France - the FUTURE of Media Planning
    Kingdom United States Venezuela Worldwide About Telmar Telmar for MARKETERS AND AGENCIES Telmar for MEDIA SELLERS Contact javset Media Planning Home Products and Services for Marketers Agencies Segmentation Analysis Crosstabbing and Segmentation Analysis In order to effectively sell ad space media owners must understand who consumes the medium how much and how often They also must demonstrate to buyers that they understand their target audience TNT Crosstab allows users to explore studies from many different angles Find out how many cans of soda were consumed last year or understand how Mom s see the world differently Telmar tools make this simple and easy even for the most basic of users Expert staff remain available to answer questions Professional research companies measure most major media properties For media not yet measured owners still have several options They can create prototypes of media using other existing vehicles or two load a proprietary study Telmar currently loads over 4000 media studies for Crosstabbing and segmentation and constantly adds new syndicated proprietary studies Chaid Analysis Recognize relationships between users and demographics Cluster Analysis Group people into similar attitudinal or behavioral types Correspondence Graphical correspondence mapping P Maps Graphic display of crosstabs Featured Product Quantum

    Original URL path: http://www.telmar.fr/products-for-marketers-agencies/crosstabing-segmentation?cat=crosstab&type=seller (2015-12-30)
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  • Radio Advertising Software | Telmar France - the FUTURE of Media Planning
    Zealand Niger Northern Ireland Pakistan Peru Philippines Poland Portugal Puerto Rico Qatar Rep of Ireland Russia Rwanda Saudi Arabia Senegal Serbia Singapore Slovak Republic Slovenia South Africa Spain St Kitts and Nevis St Lucia Sweden Switzerland Syria Taiwan Tanzania Thailand Togo Trinidad and Tobago Turkey Uganda Ukraine United Arab Emirates United Kingdom United States Venezuela Worldwide About Telmar Telmar for MARKETERS AND AGENCIES Telmar for MEDIA SELLERS Contact javset Media Planning Home Products and Services for Marketers Agencies Radio Advertising Software Radio Advertising Software Whether the market measures radio with a diary Personal People Meter or a web bot Telmar loads the data Stations can look at national and local results and even integrate radio data with a consumer study to find real targets against any station or daypart For example tea drinkers reach on morning drive Breaktime for Radio The Media Planning Suite for Radio Featured Product Consulting Telmar s international recognized research team continually provides solutions to media challenges in all sectors Read More Mathieu Floirat Appointed Regional Manager for Telmar Continental Europe Home Careers About Telmar Press Room Contact eTelmar AMIC com International Africa Asia Australia Europe North America South America Media Planning Products and Services for

    Original URL path: http://www.telmar.fr/products-for-marketers-agencies/radio-advertising-software?cat=radio&type=seller (2015-12-30)
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  • Data Search | Telmar France - the FUTURE of Media Planning
    Northern Ireland Pakistan Peru Philippines Poland Portugal Puerto Rico Qatar Rep of Ireland Russia Rwanda Saudi Arabia Senegal Serbia Singapore Slovak Republic Slovenia South Africa Spain St Kitts and Nevis St Lucia Sweden Switzerland Syria Taiwan Tanzania Thailand Togo Trinidad and Tobago Turkey Uganda Ukraine United Arab Emirates United Kingdom United States Venezuela Worldwide About Telmar Telmar for MARKETERS AND AGENCIES Telmar for MEDIA SELLERS Contact javset Media Planning Home Products and Services for Marketers Agencies Data Search Survey Advertising Software Most media sellers purchase the syndicated data in their market that represents the currency for their medium Telmar loads thousands of syndicated studies around the world and in multiple languages If a medium is not yet measured or wishes to conduct further studies Telmar can help design such a study or load any customized proprietary data ReSearch Guru Extract valuable survey data using a simple keyword interface Featured Product Consulting Telmar s international recognized research team continually provides solutions to media challenges in all sectors Read More Mathieu Floirat Appointed Regional Manager for Telmar Continental Europe Home Careers About Telmar Press Room Contact eTelmar AMIC com International Africa Asia Australia Europe North America South America Media Planning Products and

    Original URL path: http://www.telmar.fr/products-for-marketers-agencies/data-search?cat=surveys&type=seller (2015-12-30)
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